Privacy Policy

Last Updated: 5 April 2025

1. Introduction

Welcome to the official website of Ecom Trading Enterprises ("Company", "we", "us", or "our"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, ecomtradingenterprises.com ("Website").

By using this Website, you consent to the practices described in this Privacy Policy. If you do not agree, please discontinue use of the Website.

Ecom Trading Enterprises LTD is a UK limited by shares company registered in England and Wales, and this Privacy Policy complies with applicable data protection laws, including:

• The UK General Data Protection Regulation (UK GDPR)

• The EU General Data Protection Regulation (EU GDPR) (for users in the European Economic Area)

• The California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) (for residents of California, USA)

2. Information We Collect

We may collect and process the following types of information:

a. Information You Provide Directly

• Contact Information: Name, email address, phone number (if provided via forms or communication).

b. Information Collected Automatically

• Log Data: IP address, browser type, operating system, referring URLs, and time spent on our Website.

• Cookies & Tracking Technologies: Data related to website interactions (see Section 6).

c. Information from Third Parties

• Analytics Services: We may receive anonymized data from analytics providers about website traffic and usage.

3. How We Use Your Information

We use collected data for the following purposes:

• To operate, improve, and maintain our Website.

• To respond to your inquiries and provide customer support.

• To analyze user behavior and optimize Website performance.

• To comply with legal and regulatory requirements.

4. Legal Basis for Processing (For UK & EU Users)

We process personal data based on the following legal grounds:

• Legitimate Interests: For improving Website performance and security.

• Consent: When you accept cookies or voluntarily provide contact details.

• Legal Obligation: If required to retain data for compliance purposes.

5. Third-Party Links and External Services

This Website may contain links to third-party websites, including those of brands owned by Ecom Trading Enterprises LTD. Each brand operates under its own Privacy Policy and Terms of Service. If you interact with a specific brand (such as BaSNQ or others), please refer to its respective Privacy Policy.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance user experience, analyze website performance, and improve security.

You can control or disable cookies via your browser settings. Some essential cookies may be necessary for Website functionality.

7. Your Rights Under UK GDPR & EU GDPR

If you are located in the UK or the EU, you have the following rights:

• Right to Access – Request a copy of your personal data.

• Right to Rectification – Correct inaccurate or incomplete data.

• Right to Erasure – Request deletion of your personal data (subject to legal exceptions).

• Right to Restrict Processing – Request limited processing of your data.

• Right to Object – Object to processing based on legitimate interests.

• Right to Data Portability – Receive your data in a structured format.

• Right to Withdraw Consent – If processing is based on consent, you may withdraw it at any time.

To exercise these rights, contact us using the details in Section 10.

8. California Privacy Rights (CCPA & CPRA)

If you are a resident of California, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:

• Right to Know: Request details about the personal data we collect and how it is used.

• Right to Delete: Request the deletion of your personal data.

• Right to Opt-Out of Sale/Sharing: We do not sell personal data, but California residents may request to opt-out of data sharing for advertising purposes.

• Right to Correct Inaccurate Data: Request corrections to incorrect personal data.

• Right to Limit Use of Sensitive Data: We do not collect or process sensitive personal data for targeted advertising.

• Right to Non-Discrimination: Exercising your rights will not affect your service experience.

To exercise your CCPA/CPRA rights, contact us using the details in Section 11.

9. Data Protection and Security

We implement technical and organizational measures to safeguard your personal data. However, no data transmission over the internet is 100% secure. You are responsible for ensuring that any passwords or account details you use remain confidential.

10. Changes to This Privacy Policy

We reserve the right to update or modify these Policies at any time without prior notice. The latest version will always be posted on this page. Your continued use of the Website after any changes constitutes your acceptance of the revised Policies.

11. Contact Information

For questions about this Privacy Policy or to exercise your rights, you may contact us at: support@ecomtradingenterprises.com

Ecom Trading Enterprises LTD

Office 12255 182-184 High Street North, East Ham, London, United Kingdom, E6 2JA.